Remember learning about inertia in middle school science class? According to Newton’s laws of motion, an object either remains at rest or continues to move at a constant velocity, unless acted upon by a force. This is inertia — how much resistance it takes to change motion. And inertia plays a key role for us in the edit bay when it comes to productivity.
Most of us editors don’t feel the inertia we have because it hardly ever changes. We’re constantly in motion. Everyday we head into the office, fire up the Mac (or PC), grab a cup of coffee, and get to work editing. We’re in it day in and day out. Every time we sit down to edit we keep our motion going.Read more